Thursday, February 12, 2009

Revisiting NATPE–Ben Silverman on Change Part 1

To me, the title of this posting seems almost ironic. Last semester…which really was only about 4 short months ago…we were discussing NBC’s Ben Silverman in my Electronic Media Programming class. But, the discussion at that time focused on the irreverent way he was doing his job as head of programming for the peacock network. And, the lack of hits he had been able to score during his first year. We listened to this podcast from KCRW’s The Business where the prediction seemed to be that Silverman’s job wouldn’t last the calendar year of 2008.
But, at NATPE 2009 Silverman was being honored with a Brandon Tartikoff Legacy Award.
Ben Silverman–Posterboy for Change.
And he has brought about a ton of change at NBC. Green lighting shows to production without seeing a pilot, having major sponsors buy into financing a production based only on the weight of the actor associated with a show (i.e., Ford on the now-canceled Christian Slater show...)

This post continues on my new blog site. Visit it here and set your bookmarks.
The Audioprof Blog

8 comments:

宜欣宜欣 said...

這個部落格好好好~棒棒棒............................................................

蔡苡玄 said...

人們不缺少力量,他們缺少意志。..................................................

淑林林松 said...

Lets cross the bridge when we come to it............................................................

彥麗威霞 said...

河水永遠是相同的,可是每一剎那又都是新的。. . . . . . . . . .. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

馨儿 said...

No pains, no gains..................................................................

怡涂涂涂均 said...

聰明人之所以不會成功,是因為他們缺乏了堅忍的毅力。.................................................

小草 said...

唯有用熱情、用智慧去觀察事物,這事物才會把他的秘密,洩漏給我們......................................................................

怡靜怡靜怡靜怡雯 said...

善言能贏得聽眾,善聽才能贏得朋友。......................................................................